Have you ever e-mailed a friend or family member and sent them a link to a website you thought they might find interesting? If so, you have participated in social bookmarking. Social Bookmarking refers to web based applications that enable us to store bookmarks, their favorite website or article online instead of our bookmarks on our computers. It lets Internet users to store, share, organize and search bookmark online. These bookmarks are public, it can be accessed by everyone who have interest on what you are bookmark.
Social Bookmarking is gaining popularity as an effective marketing and advertising tool. It is no longer being used as an alternative way to generate traffic on a site and is now becoming the main mechanism of online business people to obtain the traffic they want. In fact, because of its widespread popularity in traffic generation, a lot of business owners are now seeing the potential of social bookmarking in the advertising field. So how important really this social bookmarking for your website? And why anyone should spend precious time in this activity? Is it worth it to do? I listed some of the benefits you can get from joining social bookmarking site.

1. Free advertisement
Social Bookmarking is a great place for a free advertising service. This is probably one the best reasons that one could ever have in terms of advertisement. It allows for your money to be spent on other expenses that your business may have and not solely dedicated to advertising expense. Social Bookmarking is essentially a place to advertise for free because social bookmarking is also being offered free to the consuming public.

2. Huge amount of free traffic
Nowadays a lot of people like to search favorite website or topic in social bookmarking site like digg.com. If you bookmark your website or article in those social bookmarking sites, it can drive traffic to your website in no cost.

3. Get indexed in major search engines more quickly
These large bookmarking web sites are indexed many times a day and the search bots are only looking for new content. Have a bookmark on a social bookmarking web site and could expect to be crawled by the big 3 within hours or at the most, within days. So if you have a new fresh website which still dont recognize by search engines, submitting your website in social bookmarking sites is mainly the must thing to do.

4. Backlinks for your website
First and fore-most, most social bookmark websites already have a high search engine ranking. They receive this high-ranking for a number of reasons, so much traffic, so much activity, all of their backlinks, and consistent increase of content. By adding a social bookmark that points to your website, you are in fact adding a link that points to your website from their website. A website with a high rank is now linking to your website, which says nothing but good things to a search engine. But be pretty sure that their links dont have no follow attributes.
Social bookmarking web sites are growing in popularity everyday. Find the ones that best fit the theme of your web site and bookmark with them. But remember, you will only succeed with bookmarking if you have content that is worth bookmarking.

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Devised by Google which is the measure of how important a web page is according to its popularity and links from other websites. It measures not only how many links point to a web page, but the “quality” of the sites providing those links.

This is how Google describes PageRank- “PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.”

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We all know that theres a lot of tools to check SERP rankings. Although it helps, some of the are not accurate and just give estimate result.

The only way to do it is through manual searching, and its really time consuming. But theres an easy way to do that.

Here’s how make manual keyword ranking searching made easy: (more…)

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Everybody knows Link Baiting is putting any content or feature with in a website that somehow baits viewers to place link naturally. Generate information or ideas which will make people to talk which will definitely a great to create good inbound links. To produced effective link bait it is important to be the first to create it before it gets crowded. This involve a list of the so called “hooks”, namely news, contrary, attack, resource, humor and fear. This hooks are the things that the avid baiter must master. Link Baiting strategy is very effective however people comes up with different conclusion if this so called “Link Baiting” is good or bad. As of this technique is to gain popularity for a certain blog/website, getting attention of the viewers is very important, that this strategy split into two different flavors. (more…)

The advancement of web design in the IT world and the continuous evolution of offshore outsourcing affects the business world on how companies provide solutions for their client. Today, most of the businessman in the Internet on both large and small business groups are seeking offshore companies that can provide web design in a very low cost but must pass through their quality standards. There are some basic question that you must first think on how to choose offshore companies that can provide quality web designs but also easy for the clients budget. (more…)

As the generation of web design updates to a second generation called Web 2.0, a technology which is commonly used by wikis, social bookmarking sites, social networking sites, blogs, forums, podcasts, RSS feeds, or any other popular sites found in the World Wide Web. Tim O’Reilly, founder of the O’Reilly Media, gave examples of sites that contain Web 2.0 technology. (more…)